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Real Estate News
5 ways to better qualify your rental leads
Fri, 19 Sep 2014 10:00:20 | Category:
 Trying to find a resident to fill a vacancy? If you?re a property manager or a landlord, you?ll want to refine your understanding about a ?good lead? -- a prospect likely to convert into a high-quality, long-term resident -- versus a prospect that will si

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Startups that are changing the way business is done in real estate
Fri, 19 Sep 2014 09:17:10 | Category:
 Meet the ?New Kids on the Block? -- the people behind the startups that are changing the way real estate is done: HouseCall's Roland Ligtenberg, Updater's David Greenberg, Lenda's Jason van den Brand, Lumentus' Adam Selig and WikiRealt

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How ?frat house bordello? entered the interior design lexicon
Thu, 18 Sep 2014 23:42:56 | Category:
 Hot Property columnist Lauren Beale dishes with the Redfin blog, sharing how the L.A. Times broke the stories behind former police Chief William Bratton’s move, helped popularize the term “frat house bordello” (hint: think Ni

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Verdict on racy video promoting luxury listing: ?Meh.?
Thu, 18 Sep 2014 21:41:07 | Category:
 Most Inman News readers say they’re not offended by a racy listing video that seems to be as much about the model’s assets as the home she’s helping market, but they don’t think it’s going to do much to se

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Franchisor out to increase life expectancy of new agents
Thu, 18 Sep 2014 20:05:19 | Category:
 Hoping to keep more new real estate agents in the business long enough to celebrate their second anniversary, Century 21 Canada has rolled out a 31-day, email-driven course that the franchisor says will give them the practical skills they need ...

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6 powerful lists every Realtor needs to succeed
Thu, 18 Sep 2014 19:17:49 | Category:
 Lists can be powerful when used properly. They imply organization, impart control and enable understanding. Instead of a "to do" list, I'm talking about lead lists ...

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MLSs offered free version of augmented reality search app for agents
Thu, 18 Sep 2014 18:01:42 | Category:
 Mobile Realty Apps’ HomeSpotter mobile app, which allows agents to access info from their multiple listing service while on the go, is now available to MLSs and their members in a free version. With the app, formerly known as “edgeMLS,

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Mobile MLS app integrations ?delight? agents
Thu, 18 Sep 2014 17:52:38 | Category:
 Thousands of real estate agents in multiple listing services across the country will soon be able to schedule home showings with other agents directly from their mobile MLS app. Missoula, Montana-based Goomzee has integrated its mobile MLS app with showin

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HomeAway puts more listings on Expedia.com
Thu, 18 Sep 2014 17:06:18 | Category:
 Vacation rental site HomeAway will distribute more than 115,000 vacation rental listings on the U.S. version of Expedia.com, building on a partnership between the companies announced last year that put 10,000 rental listings on Expedia.com in a pilot prog

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Heat map shows baby boomers and millennials on the move
Thu, 18 Sep 2014 13:51:52 | Category:
 

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What would you do with $3 in your pocket?
Thu, 18 Sep 2014 10:00:32 | Category:
 ?In your opinion, what is the best thing you can buy for $3 or less? I say it's a case of bottled water.? This was my most recent Facebook post ...

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Why pricey camera gear doesn?t guarantee good listing photos
Thu, 18 Sep 2014 09:46:04 | Category:
 There is this urban legend that if a real estate agent buys the right camera, all they have to do is point it at something and press a button, and the end result will be a professional-quality photograph. I almost ...

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Are real estate agent teams just a fad or the wave of the future?
Thu, 18 Sep 2014 09:36:28 | Category:
 Sometimes it seems like everywhere you turn, people are saying agent teams are the business model of the future. But what if they’re just a fad? Leigh Brown, broker-owner, Re/Max Executive Realty; Brian Copeland, chief engagement officer, Villag

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Zillow balks at taking ?intentionally degraded? listings from MLS
Thu, 18 Sep 2014 09:20:25 | Category:
 A Nashville-area multiple listing service says it’s been told by Zillow that the search portal doesn’t want the stripped-down listing feed that the MLS plans to start providing to all public portals later this month. RealTracs Solution

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Model Allira Cohrs? breasts star in luxury listing video
Wed, 17 Sep 2014 20:15:36 | Category:
 Sex can be used to sell just about anything, including real estate. But knowing where to draw the line on this side of tasteful can be tricky. One Australian-based producer of listing videos, PlatinumHD PropVid, thinks it knows how to do that. But one

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Recharge your open houses
Wed, 17 Sep 2014 19:34:52 | Category:
 How about adding a branded "welcome mat" at the front doorstep of every open house you sit? How about three balloons per sign, with an eight-sign ratio? What are the best ways to use social media to get people to your open houses ...

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Time for agents to make the rules
Wed, 17 Sep 2014 18:56:19 | Category:
 Zillow?s plan to acquire Trulia seems to be the most significant event of the year in real estate, and it?s tempting to choose a side. But it?s quite clear from the debate there is no clear ?right? or ?wrong.? In ...

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How bad habits are killing your brokerage
Wed, 17 Sep 2014 18:14:08 | Category:
 This recent article outlined the most difficult pitfall for agent's to avoid: losing your business plan in the chaos of the transaction. Often, agents find it harder and harder to return to their original good habits of daily prospecting and follow-u

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